First of all, what is a Content Management System? A Content Management System or CMS can have multiple meanings depending on the scenarios and the pe...
First of all, what is a Content Management System?
A Content Management System or CMS can have multiple meanings depending on the scenarios and the person’s or project objectives. However, for our purposes we are focusing on the web-based definition.
The web-based definition of a Content Management System is an application that multiple users with different permission levels can use to manage content, data or information of a website project or internet application. Managing content refers to creating, editing, archiving, publishing, collaborating on, reporting, distributing website content, data and information.
A CMS application is a Web Application that provides the following functionalities:
- Create, Edit, Publish, Archive web pages, articles, press releases, blogs etc.
- Add or Edit events into an Event Calendar
- Add or Edit a product’s Inventory, description, product specifications, prices, photos, etc.
- Enter, Edit, or View orders and print packing slips and invoices
- View reports and statistics data of your site
A Content Management System has many other functionalities, but its main purpose is to deliver the right content to your customers. That can’t be possible through a static site. A dynamic site with a great publishing system is your best choice.
Today’s customers expect a lot from their service providers, therefore creating a website that provides optimal customer experience is of pivotal importance. So we decided to look into the importance of a content management system. As a business owner or marketer you need to know why you need a CMS for your website.
Key Technology to Enhance Success in Business
A Content Management System (CMS) is used by a large number of companies (small and big) because they know how important it is to follow trends and adopt technology that will keep them as a competitor. One of the greatest benefits of a CMS is that anyone (with permission) can access and edit the web content. How is that a good thing?
The higher up executives can add their own personal touch to the site and lower level employees can emphasize can feel part of the site as well. A CMS lets you directly upload content at any time. For instance, you can create drafts, keep drafts in separate folders or publish posts based on a pre-set schedule. It is also easier to manage a blog. There can be multiple authors and editors working on a single blog. There are many other features that makes it easier for business owners to also personally manage content efficiently.
A CMS is especially useful for businesses that require continuous updating. For example, an e-Commerce site is required to have good a CMS. Without one, your site WILL not do well in the online market. Imagine having an e-Commerce site where you can’t add or delete new and old products…
Managing Content is Made Simple with CMS
In addition, anyone with basic knowledge of how a CMS works can publish content on the site without having to worry about the hassles of coding. They can use the WYSIWYG (What You See Is What You Get) editing platform to make editing much simpler. An employee can manage their store inventory directly on the site or a writer can post a blog post without having to go through a long process. When your customers get the information they are looking for (right products/services at the right time and place) then your business sales are sure to increase. A Content Management System allows businesses to raise brand awareness or even increase their brand equity.
Most of all though, CMS allows you to download plugins. Think of plugins like apps for your smartphone, there is a plugin for pretty much everything you need. Lets say you want to analyze your site to see how it is performing in Google and other search engines. Then, you can integrate Free or Premium Analytics Plugins with your site in order to see ranking results, monitor sales performance and perform other business sales procedures for reliable analytics.
Also, a CMS-based site allows businesses to optimize their site with the most advanced and FREE SEO plugins. With a highly rated SEO-plugin, a site can be streamlined across multiple search engines to achieve better results in a short period of time.
Top Content Management Systems Used by Iblesoft Developers
WordPress – This PHP blogging platform is by far the most popular CMS for blogging, and probably the most popular CMS overall. It’s a great platform for beginners. It is a program that allows users to easily publish, manage, or organize updates to the website easily without the need for any special software.
Drupal – Another CMS that has a very large, active community. Instead of focusing on blogging it comes with a ton of optional modules that can add lots of interesting features like forums, user blogs, OpenID, profiles and more. It also has a Taxonomy module, that allows for multiple levels and types of categories for content types.
Joomla – This CMS is very similar to Drupal because it’s a complete CMS, but it might be a bit more for a simple portfolio site. It comes with an attractive administration interface, complete with intuitive drop-down menus and other features. The CMS also has great support for access control protocols like LDAP, OpenID and even.
Magento – This CMS has been created with custom made modules that can be constructed, putting you in control over your platform and content. You will be able to maintain and update them as much as you like, with lower costs and greater ease. Many use this CMS for e-Commerce sites.
OsCommerce – This is a complete dynamic CMS that can be used for start-up businesses, blogs and personal sites. This CMS is extremely light, very easy to learn and it is expandable and suitable for both novice and advanced web-developers.
In a nutshell
In conclusion, a Content Management System is one of the greatest tools available in web development. It can help all types of businesses:
- Pitch products / services easily.
- Attract customers (of course, by adding or updating about your services / products).
- Have full control over the website.
- Help the marketing team perform better.
- Get a good ranking in Search Engines to promote the site.
There is more to what a Content Management System (CMS) can do for you in the long run. If you would like to invest in a CMS-based site the GET IN TOUCH WITH US. We provide the best WordPress, Joomla, Magento and Drupal web developers to help our customers get to the level of success they wish to reach. Stay connected with us for more Iblesoft Solutions!